RELATED COURSES
Digital Marketing Course
Digital Marketing Strategy
Google Ads Essentials: Tools, Strategies, and Best Practices
Search Engine Optimization (SEO)
Social Media Marketing
UX Design
Details
Google Analytics is a powerful web based tool to analyse the traffic to your website. It integrates with Google Adwords and can help you determine the efficacy of your advertising campaigns and search engine optimization.
A short course in which you will set up Google analytics for your own chosen site and learn how to draw the relevant reports.
Delivery Methods
| Delivery Method | Duration | ||
|---|---|---|---|
| Classroom | 1 Days | Get a Quote | |
| Live Virtual Training | 1 Days | Get a Quote |
Discounts Available
Save up to 10% by booking and paying 10 business days before the course.
Brochure:
Audience
Webmasters, marketing professionals, web designers.
Pre-Requisites
Computer Literacy, a knowledge of web sites and URLs.
Course Outline / Curriculum
- Setting Up Google Analytics
- Account creation
- Linking webmaster tools
- Getting the tracking code
- Inserting tracking code
- Static Websites
- CMS websites, Wordpress etc.
- Positioning of code
- Code variables
- Testing your code
- Verifying your account
- Google Analytics Interface
- Knowing your sidebar
- Most popular sections
- Mobile
- Analysing
- Bounce rates
- Time on site
- Organic vs Paid visits
- Visitor tracking
- Referrals, Direct, Organic
- Page Tracking
- Filters
- Creating Filters
- Activating Filters
- Tracking Filters
- Advanced Segments
- Implementing Advanced Segments
- Tracking Advanced Segments
- Reporting
- Creating Reports
- Emailing Reports
- Realtime Reporting
- Users and Access Control
- Inviting Users
- Admin and read-only
Schedule Dates and Booking
There are currently no scheduled dates.
Please note that this course needs a minimum of 6 delegates to schedule a course. You can choose to be added to the waiting list by clicking the button below, and we will contact you when we have enough delegates interested. Should we not get enough delegates, we will refund or credit your paid booking.
Should you need this course urgently, the following options are available:
- Pay for 6 delegates (whether you have them or not) and we will schedule the course as soon as possible.
- If you have fewer delegates and cannot pay for 6, we can negotiate a shortened course where some of the time will be spent in blended learning - watching videos and doing tutorials and exercises with some contact time with the trainer. We would want to discuss what your core needs are so that we cover those aspects. You need to have paid for 3 delegates at least.