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NOTICE

We are open for classroom training with strict Covid-19 Level 1 protocols in place.

Details

Understand how UX impacts your digital products. Learn ways to research and make your digital product user-friendly via a structured process, and grow your digital product.

Understand UX's impact on all of your digital assets Build a website interface to make your digital channels user-friendly Learn how to understand and integrate UX into all online activities Understand how to craft user-friendly websites, increase conversions & sales ,Improve your customers' online experience across all channels.

Delivery Methods

Delivery Method Duration Price (excl. VAT)
Fulltime 2 days R 5,098.00
Part-time 2 days R 5,098.00
Webinar 2 days R 3,698.00

Discounts Available

Save up to 10% by booking and paying 10 business days before the course.

Brochure:

Download Brochure


Information may change without notice.

Audience

Front-end developers and digital marketers wanting to integrate UX processes in their workflow.

Pre-Requisites

A device to access the internet, preferably a laptop. Access and login in details to existing digital marketing platform. It is necessary that you be comfortable with computers and the internet and have some exposure to digital marketing. A marketing background would be helpful but not essential.

Course Outline / Curriculum

Module 1: Introduction to UX

  • The importance of good UX design, and looking at real-world examples and proven benefits
  • Web Design Trends 2017
  • How UX can be used to improve sales and conversions


Module 2: Research and Understanding the User

  • How to conduct accurate and insightful user research to make data-driven decisions to improve digital return on investment
  • (Survey Monkey, Creating Personas, Online Research Tools)
  • Effectively research and understand the intentions of your digital users
  • Google Analytics, Google Data Studio
  • Implement website changes based on user data to improve the overall experience
    Google Optimize, Hotjar (Heat Maps)
    Module 3: Organising Information
  • Good Practices in organising content
  • Software to use desktop/online
  • Organising digital information with the user in mind
  • Prototyping, Wireframes
  • How to analyse existing digital content for improved usability

Module 3: Mobile UX

  • The emerging world of mobile web and how it has fundamentally influenced the way in which users engage with brands online
  • Best practice principles for designing effective digital touchpoints optimised for both traditional desktop users and mobile browsers


Module 4: UX Testing

  • Improve web services and offerings by testing and integrating digital usability

Research ways in which users go about interacting with your brand online

Schedule Dates and Booking

To apply for a booking, click on the relevant "Book Now" button below.
Note: places are only fully secured once payment has been made.

Start Date Branch  
Mon 2 Nov 2020 Not Applicable Closed
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